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2008
ATV Supermoto Race Flyer
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Primm, Nevada (2/27/2008) - Media
relations and interactive firm, Horsepower Marketing,
announced that it has been selected by Southern
Nevada Supermoto Stateline Supermoto Challenge
as their agency of record for their 4th annual
Stateline Supermoto Challenge racing event on
April 4-6, 2008 held at Buffalo Bill's Resort
& Casino in Primm, NV. As part of the agreement,
Horsepower Marketing will provide media relations
and online promotions.
"The Horsepower Marketing team is thrilled
to join the Stateline Supermoto Challenge
and become an integral part of their promotional
campaign today and in the future," said
Jeff Najar, President, Horsepower Marketing.
"Marche Karger is building an exciting
motorsports entertainment business and the
premier Supermoto event in the North America
nation."
Southern Nevada Supermoto Stateline Supermoto
Challenge selected Horsepower Marketing because
of their suite of innovative promotional services,
public relations capability, and their history
of success in representing the Powersports
sector.
"Last year I had the opportunity to
see Jeff Najar and his team work first hand
and was impressed with their dedication and
effort that they put into their craft,"
explained Marche Karger, President of Stateline
Supermoto Challenge. "I'm excited about
them coming onboard and enhancing our events."
Since the Stateline Supermoto Challenge happens
a week before the AMA Supermoto kickoff at
the ESPN Moto X World Championships X-Games
in San Diego, racers like Burkhart, Currie,
Fillmore, Dymond, Carlson, Nicoll, Atkins,
Drew, Trachy, and Herfoss will be tuning up
for the start of their season. Over 400 riders
are expected to compete in Supermoto, Quad,
and UTV (Side X Side) racing. Complete event
information is available at statelinechallenge.com.
About Stateline Supermoto Challenge
The Stateline Supermoto Challenge takes
place at Buffalo Bill's Resort & Casino
in Primm, Nevada, just a couple of hours from
L.A. and less than an hour from Las Vegas.
The venue is a fully self-contained resort,
making it the ideal location for fans and
racers to spend an action-packed weekend kicking
off the supermoto season.
Sponsors and supporters include 50 Below,
All Access Action Sports, Duro Tire, H-Bomb
Films, Jagermeister Music, Laker Custom, Motostrano,
Pat Clark Motorsports, Rath Racing, Sunoco
Race Fuels, The Plumber Inc., Three Brothers
Racing, and Volvo Rents-Las Vegas.
About Horsepower Marketing
Horsepower Marketing currently represents
Powersports manufacturers, motorcycle accessory
resellers and event companies.
www.statelinechallenge.com
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