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Polaris ATV Industry News

Polaris Presents Sand Riot 2008 in Conjunction with H-Bomb Films

What: Polaris Industries will present the second-annual Sand Riot in conjunction with H-Bomb Films. The three-day dune extravaganza will include demos of the 2009 Polaris Outlaws and RANGERs, customized Polaris vehicles, live DJs and bands, vendors, kids zone, free giveaways, and Polaris and H-Bomb factory racers.

Who: All ATV/Side-by-Side enthusiasts are welcome to attend. This will be a kid-friendly event

When: Friday, November 21-Sunday, November 23

Where: Glamis Beach Store - Imperial Sand Dunes-Glamis, Calif.

About Polaris:
With annual 2007 sales of $1.8 billion, Polaris designs, engineers, manufactures and markets allterrain vehicles (ATVs), including the Polaris RANGER(tm), snowmobiles and Victory motorcycles for recreational and utility use.

Polaris is a recognized leader in the snowmobile industry; and one of the largest manufacturers of ATVs in the world. Victory motorcycles, established in 1998 and representing the first all-new Americanmade motorcycle from a major company in nearly 60 years, are rapidly making impressive in-roads into the cruiser and touring motorcycle marketplace. Polaris also enhances the riding experience with a complete line of Pure
Polaris apparel, accessories and parts, available at Polaris dealerships.

Polaris Industries Inc. trades on the New York Stock Exchange under the symbol "PII," and the Company is included in the S&P Small-Cap 600 stock price index.

Information about the complete line of Polaris products, apparel and vehicle accessories is available from authorized Polaris dealers or anytime from the Polaris homepage at www.polarisindustries.com
.

Polaris ATV Industry News
www.polarisindustries.com
2100 Highway 55
Medina, MN 55340
(763) 417-8650

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