Polaris teams up with the QuadMasters ATV Challenge for 2007

Minneapolis, MN (3/2/2007) - Polaris has teamed up with the QuadMasters Challenge for its 2007 season. As the maker of "The World's Toughest ATVs," Polaris is sponsoring the QuadMasters Challenge because the company feels the challenge is the most representative of the intended use and capabilities of a utility ATV. The QuadMasters Challenge offers the average ATV owner a venue to ride while challenging him/her to utilize a variety of skills. Participants navigate through a course of eight different challenges including a mud bog, rock crawl, log crawl and bridge walk. Along with being a title sponsor, Polaris also will have ATVs available at each event for people to try on the course.

About Polaris:
With annual 2005 sales of $1.9 billion, Polaris designs, engineers, manufactures and markets snowmobiles, all-terrain vehicles (ATVs), Victory motorcycles and the Polaris RANGER for recreational and utility use.

Polaris is a recognized leader in the snowmobile industry; and one of the largest manufacturers of ATVs in the world. Victory motorcycles, established in 1998 and representing the first all-new American-made motorcycle from a major company in nearly 60 years, are rapidly making impressive in-roads into the motorcycle cruiser marketplace. Polaris also enhances the riding experience with a complete line of Pure Polaris apparel, accessories and parts, available at Polaris dealerships.

Polaris Industries Inc. trades on the New York Stock Exchange and Pacific Stock Exchange under the symbol "PII," and the Company is included in the S&P Small-Cap 600 stock price index.

Information about the complete line of Polaris products, apparel and vehicle accessories is available from authorized Polaris dealers or anytime from the Polaris homepage at www.polarisindustries.com .

Polaris teams up with the QuadMasters Challenge for 2007