Cypress, CA (6/7/2011)
- The Motorsports Group of Yamaha Motor Corporation,
U.S.A., has enhanced its consumer facing website:
www.yamaha-motor.com. Based on direct customer
feedback, the enhanced site provides a better
user experience with easier navigation, more engaging
content, and above all, allows consumers to more
quickly access the information they want about
Yamaha Motorsports products.
The redesigned site features a new layout,
larger images and full screen videos, and streamlines
navigation by categorizing products such as
motorcycles, scooters, ATVs, Side-by-Side vehicles
and snowmobiles. A new Parts & Accessories
section provides more information and direct
access to Genuine Yamaha Parts and Accessories
along with GYTR performance parts and Genuine
Star Custom Accessories.
“Yamaha stands for quality and performance,
and now the millions of annual online visitors
will see that same focus carry over to our enhanced
website,” said Dave Byer, Division Manager
for the Yamaha Internet Marketing Group. “The
redesigned site is more visual and the navigation
is streamlined providing easier access to information,
photos and videos highlighting Yamaha’s
broad range of motorsports products.”
To visit the new version of the Yamaha Motorsports
website go to: www.yamaha-motor.com
About Yamaha Motor
Corp., U.S.A.
Yamaha Motor Corporation, U.S.A., (YMUS), is
a leader in the motorsports market. The company’s
ever-expanding product offerings includes ATVs
and Side-by-Side vehicle, motorcycles, outboard
motors, personal watercraft, snowmobiles, boats,
outdoor power equipment, race kart engines,
accessories, apparel and much more. YMUS products
are sold through a nationwide network of dealers
in the United States.
Headquartered in Cypress,
Calif., since its incorporation in 1976, Yamaha
also has facilities in Wisconsin and Georgia,
as well as factory operations in Tennessee and
Georgia. For more information on Yamaha, visit
www.yamaha-motor.com.
