THQ to Release MX V.S. ATV Alive Video
Game
New MX V.S. ATV Alive Series to Debut May
2011 for Xbox 360 & Playstation
3
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THQ's
MX V.S. ATV Alive features many ATV industry
companies including Oneal, Troy Lee Designs,
MSR and more!
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Agoura Hills, CA (1/19/2011) -
THQ Inc. today announced MX vs. ATV Alive, the next
groundbreaking installment in the 10 million unit-selling
franchise, is scheduled for release on the Xbox
360 video game entertainment system from Microsoft
and the PlayStation 3 computer entertainment system
for a suggested retail price of $39.99. Featuring
an enhanced physics engine and the most authentic
motocross racing experience to date, MX vs. ATV
Alive will be supported by an unprecedented digital
content distribution strategy upon its scheduled
launch in May 2011.
"With innovative technological advances
and an unparalleled variety of content, the MX
vs. ATV franchise has always led the pack in the
off-road racing genre," said Danny Bilson,
THQ Executive Vice President of Core Games. "This
year, MX vs. ATV Alive is bringing fans the features
they asked for, along with a robust content distribution
strategy that offers a great new way for gamers
to specialize their experience."
"MX vs. ATV Alive introduces a new Bar-to-Bar
gameplay mechanic that allowsplayers to physically
fight for the lead by going elbow-to-elbow and
banging handlebars," said Michael Lustenberger,
THQ Vice President of Global Brand Management
Online/Digital. "Combined with the smoother
controls and refined terrain deformation, the
intense rider collision will make this the most
realistic and accessible motocross game yet."
About MX vs. ATV Alive
MX vs. ATV Alive will take THQ's leading original
franchise to exhilarating new heights with Bar-to-Bar
racing, enhanced physics and the next step in
downloadable content distribution. The new Bar-to-Bar
racing mechanic allows for increased physical
contact between riders so players can battle for
position on the track like never before, creating
the most intense, realistic racing experience
yet. Featuring an advanced version of the franchise's
celebrated physics engine, MX vs. ATV Alive will
deliver refined terrain deformation and smooth,
intuitive controls that will appeal to newcomers
and hardcore fans alike.
MX vs. ATV Alive will also employ an "a la
carte" method of digital content distribution
that allows players to pay for only what they
want to play. And for the first time in the series'
history, MX vs. ATV Alive will feature a prominent
motocross athlete on the cover and in a variety
of in-game videos: two-time AMA Supercross Champion
James Stewart. MX vs. ATV Alive will deliver the
ultimate motocross racing experience when it releases
on Xbox 360 and PlayStation3 for a suggested retail
price of $39.99 on its scheduled launch in May
2011. For more information on MX vs. ATV Alive,
please go to www.mxvsatv.com.
About THQ
THQ Inc. (NASDAQ: THQI) is a leading worldwide
developer and publisher of interactive entertainment
software. The company develops its products for
all popular game systems, personal computers and
wireless devices. Headquartered in Los Angeles
County, California, THQ sells product through
its global network of offices located throughout
North America, Europe and Asia Pacific. More information
about THQ and its products may be found at www.thq.com.
THQ, MX vs. ATV, MX vs. ATV Alive and their respective
logos are trademarks and/or registered trademarks
of THQ Inc.
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