Brea, CA (3/7/2012) - American 
                                    Suzuki’s industry-leading Countdown 
                                    Sales Event, which kicked off on February 
                                    1 and runs through March 31, has already delivered 
                                    some staggering initial sales figures. Overall 
                                    retail figures point to an amazing gain – 
                                    retail sales for the month of February are 
                                    up 53.9% year-over-year. These impressive 
                                    results came as no surprise to Suzuki, who 
                                    have paired class-leading motorcycles, ATVs 
                                    and scooters with industry-leading offers 
                                    including $1000-off select models and 0% A.P.R.* 
                                    financing for five years on all models. 
                                    
                                    “We offer class-leading product and 
                                    we’re backing that up with an industry-leading 
                                    promotion,” said American Suzuki Sales 
                                    and Marketing Senior Director Larry Vandiver, 
                                    “by offering up to $1000-off on select 
                                    models and 0% A.P.R. financing for five years 
                                    on all models, we’ve made it more affordable 
                                    than ever to get on a new Suzuki motorcycle, 
                                    ATV or scooter.”
                                    
                                    From the racetrack-dominating GSX-R sportbikes 
                                    and the baddest Boulevard cruisers to the 
                                    fuel-efficient Burgman scooters and rugged 
                                    KingQuad ATVs, a huge variety of class-leading 
                                    Suzuki motorcycles, scooters and ATVs are 
                                    eligible for these incredible offers.
                                    
                                    The Countdown Sales Event is only available 
                                    for a limited time. Coupons must be redeemed 
                                    at local Suzuki dealerships by March 31, 2012. 
                                    
                                    
                                    For more information about Suzuki and the 
                                    Countdown Sales Event, please visit: www.suzukicycles.com 
                                    
                                    
                                    *$1,000 off Coupon offer 
                                    is available between February 1, 2012, and 
                                    March 31, 2012. Offer available on new select 
                                    unregistered Suzuki models. Models include: 
                                    2011 and prior Boulevard M109R/Limited Edition, 
                                    GSX-R1000, GSX-R750, and GSX-R600. See dealer 
                                    or visit www.SuzukiCycles.com/SalesEvent for 
                                    more details. Offer is non-transferable and 
                                    holds no cash value. No transfer, substitution 
                                    or cash equivalent of Coupon permitted. Promotion 
                                    is subject to change without notice. Limit 
                                    one Coupon per purchase. Void where prohibited. 
                                    **The above financing programs are offered 
                                    by Sheffield Financial, a Division of BB&T 
                                    Financial, FSB. Minimum Amount Financed $1,500; 
                                    Maximum Amount Financed $50,000. Subject to 
                                    credit approval. Approval, and any rates and 
                                    terms provided, are based on credit worthiness. 
                                    Other financing offers are available. Financing 
                                    promotions void where prohibited. An example 
                                    of monthly payment required on a purchase 
                                    where the Amount Financed is $7,500, your 
                                    Down Payment is $0 with 60 monthly payments 
                                    of $125.00 each. ANNUAL PERCENTAGE RATE 0%. 
                                    At Suzuki, we want every ride to be safe and 
                                    enjoyable. So always wear a helmet, eye protection 
                                    and protective clothing. Never ride under 
                                    the influence of alcohol or other drugs. Avoid 
                                    excessive speeds. Never engage in stunt riding. 
                                    Study your owner’s manual and always 
                                    inspect your Suzuki before riding. Take a 
                                    riding skills course. For the course nearest 
                                    you call the Motorcycle Safety Foundation 
                                    at 1-800-446-9227. Suzuki, the “S” 
                                    logo, and Suzuki model and product names are 
                                    Suzuki Trademarks or ®. © American 
                                    Suzuki Motor Corporation 2012.
                                    
                                    About Suzuki: 
                                    Suzuki Motor Corporation founded The Motorcycle/ATV 
                                    Division of American Suzuki Motor Corporation 
                                    (ASMC), Brea, Calif., in 1963. ASMC markets 
                                    motorcycles, ATVs and scooters via an extensive 
                                    dealer network throughout 49 states. ASMC’s 
                                    parent company, Suzuki Motor Corporation (SMC), 
                                    based in Hamamatsu, Japan, is a diversified 
                                    worldwide manufacturer of motorcycles, ATVs, 
                                    scooters, automobiles and marine engines. 
                                    Founded in 1909 and incorporated in 1920, 
                                    it has 120 distributors in 191 countries. 
                                    For more information, visit www.suzukicycles.com