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                                      | Polaris 
                                          donated $25 for each entry into the 
                                          Polaris / Wounded Warrior "Phantom 
                                          4s" RZR XP 4 900 UTV Contest. There 
                                          was 1,322 entrants equaling $33,050 | 
                                  
                                  Minneapolis, MN (2/21/2012) - This 
                                  past Saturday, Polaris, in conjunction with 
                                  the Wounded Warrior Project(tm) (WWP), gave 
                                  away three, special, blacked-out RANGER RZR 
                                  XP 4 900s to WWP Alumni. The "Phantom 4s" 
                                  were presented to the three winners by representatives 
                                  from the Wounded Warrior Project and Polaris. 
                                  Polaris Defense surprised each winner by providing 
                                  $5,000 worth of gear and accessories to outfit 
                                  their new vehicles. Polaris also presented Wounded 
                                  Warrior Project, $33,050 to honor the 1,322 
                                  people that entered the contest ($25 for each 
                                  entrant). 
                                  
Winners Tammy Persing, Gavin Goodwin and 
                                    William Hampton entered an essay contest explaining 
                                    what it would mean to them to win a Polaris 
                                    RANGER RZR, and how they and their family 
                                    would enjoy the vehicle. Their essays touched 
                                    on how the vehicles would give them the ability 
                                    to enjoy life with their families, be more 
                                    adventuresome, and give them freedom away 
                                    from the hospitals and post-war challenges 
                                    they have endured.
                                  
                                     
                                      |  | 
                                     
                                      | The 
                                          winners of the Polaris "Phantom 
                                          4s" contest were able to ride after 
                                          the presentation just outside Phoenix, 
                                          AZ | 
                                  
                                  The official giveaway to the contest winners 
                                    was at a ride area outside of Phoenix, AZ. 
                                    Jagged X, who was instrumental in developing 
                                    and helping Polaris with the "Phantom 
                                    4s," orchestrated a ride after the presentation 
                                    for the winners and their families.
                                  "Polaris would like to congratulate 
                                    the winners of the essay contest and thank 
                                    them for their service," said Jason Difuccia, 
                                    marketing manager for Polaris' Off-Road Vehicles 
                                    Division. "It was our pleasure to donate 
                                    the 'Phantom 4s' to such a wonderful organization. 
                                    These individuals have made a great sacrifice 
                                    for our freedom; we hope these vehicles bring 
                                    joy to them and their families."
                                  About the Wounded 
                                    Warrior Project 
                                    The mission of Wounded Warrior Project (WWP) 
                                    is to honor and empower wounded warriors. 
                                    WWP's purpose is to raise awareness and to 
                                    enlist the public's aid for the needs of injured 
                                    service members,to help injured servicemen 
                                    and women aid and assist each other, and to 
                                    provide unique, direct programs and services 
                                    to meet their needs. WWP is a national, nonpartisan 
                                    organization headquartered in Jacksonville, 
                                    Florida. To get involved and learn more, visit 
                                    woundedwarriorproject.com
                                  About Polaris 
                                     
                                    With annual 2009 sales of $1.6 billion, Polaris 
                                    designs, engineers, manufactures and markets 
                                    off-road vehicles (ORVs), including all-terrain 
                                    vehicles (ATVs) and the Polaris RANGER(r), 
                                    snowmobiles and Victory Motorcycles(r) for 
                                    recreational and utility use. Polaris is a 
                                    recognized leader in the snowmobile industry, 
                                    and one of the largest manufacturers of ORVs 
                                    in the world. Victory Motorcycles, established 
                                    in 1998 and representing the first all-new 
                                    American-made motorcycle from a major company 
                                    in nearly 60 years, are rapidly making impressive 
                                    in-roads into the cruiser and touring motorcycle 
                                    marketplace. Polaris also enhances the riding 
                                    experience with a complete line of Pure Polaris(r) 
                                    apparel, accessories and parts, available 
                                    at Polaris dealerships. 
                                  Polaris Industries Inc. 
                                    trades on the New York Stock Exchange under 
                                    the symbol "PII," and the Company 
                                    is included in the S&P Small-Cap 600 stock 
                                    price index. 
                                  Information about the 
                                    complete line of Polaris products, apparel 
                                    and vehicle accessories, is available from 
                                    authorized Polaris dealers or anytime from 
                                    the Polaris homepage at www.polarisindustries.com.