Chino, CA (2/14/2007) - The Media Allstars
amateur ATV MX racing team announces huge changes for
the 2007 season. For starters, the official team name
is now “Team Cernic’s/ Answer/ Suzuki/ Kellogg’s/
Media Allstars”. “The title sponsorship
is normally reserved for a single sponsor, but the level
of support the team is receiving from all of these companies
dictated that we go with the longer name”, said
Team Manager/ Owner Jorge Cuartas. The name isn’t
the only major change; the team has also switched from
Honda TRX450R, to Cernic’s Suzuki LTR 450 machinery.
“The team absolutely loves the LTR450, convincing
this many riders to switch brands is nearly impossible,
but in this case, the machine did all of the convincing.
We couldn’t be more excited to be riding yellow,
not to mention that Suzuki continues to prove that they’re
behind the sport more than all of the other manufacturers
combined, and that’s really important to us. The
fact that we get to ride for a shop as prestigious as
Cernic’s is a huge bonus as well. They’re
another one of those companies that seems to be behind
the scenes of everything cool in this sport.”
Other major changes include the use of Answer riding
gear, Berik Boots, MSR hard parts, Yoshimura exhaust,
Pro Taper handlebars, Walsh Race Craft suspension components,
Hinson Clutch Components, Fox Racing Shox, Rath Racing
aluminum products, Precision steering stabilizers, EVS
protective gear, Motion Pro tools and cables, EBC Brakes,
CV4 hoses, & RPM Axles. “It was a huge undertaking
to switch this much of our program, 70-80% of our sponsors
changed coming into 2007. Change can be a scary thing,
but we feel we’re making moves in the right direction”
stated Cuartas. Carry over sponsors from 2006 are: Maxima
Lubricants, Maxxis tires, O’GIO, DWT (Douglas
Wheel Technology), Uni Filters, Smith Optics, Liquid
Performance, Updog Industries, Division Four, Regina
Chains, Powermadd, Fullbore Innovations, DMP Covers,
& Outerwears. “It’s no coincidence that
92% of our sponsored products are distributed by Tucker
Rocky Distributing, they’ve been a huge help to
us coming into this season, and what they’re doing
on the Pro side of the pits is huge for the sport. Sponsoring
a team this big is huge for a company that’s just
taking their first steps into the sport. We’re
just proud to be in such good company.”
For 2007 The Media Allstars will not only field the
biggest, and arguably most talented Amateur ATV MX
Team in the sport, they will also be hosting various
International racers through the ATV Ambassador program.
The team roster this season is twice the size of the
second biggest team in the sport, and three to four
times the size of most other teams. For 2007 the bulk
of the team is concentrating their efforts on the
Pro Am classes. Leading the Pro Am assault are Nathan
Commer (‘06 GNC 265 A, & Production A class
Champion), Caleb Moore (Freestyle phenom, & ‘06
GNC Open A runner up), Bobby Ross (’04 GNC Production
A Champion), Casey Martin (’06 265 A, &
Production A class Runner Up), Aaron Meyer (’04
GNC 4 Stroke & Production C class Champion, ’05
GNC 4 Stroke & Production B Class Champion), Cody
Grant (’06 GNC Production A #5, WPSA Pro Am
#3), Austin Wilson, & Chad Sumner. The Pro-Am
roster’s talent level is easily one of the deepest
in the sport of MX. Representing the team in the Women’s
class are Leslie Ragon (’05 Women’s B
#2), & making her Women’s class debut, sixteen
year-old Brittany Snider. In the Plus 25, & A
classes will be Chase Cunningham (’06 GNC +25
class Runner Up, Open A class #3), and part time team
coordinator Kyle Damman. Youth Production class duties
will be handled by Indiana’s Jake Brattain.
In the newly formed Super Mini class are the dynamic
duo of Lee Rentz, & DJ Spurling. Making his “Big
Bike” debut in the Production C class will be
Danny Cooper. Last but not least, dominating the 50cc
classes will be Jordan Digby. Outside of the MX team,
the Media Allstars will once again be represented
by Dustin Shuler in the GNCC series, and Zac Willett
in the ATVA EDT series, & AMA SuperMoto series.
Handling team management and sponsorship coordination
duties will once again be Jorge Cuartas.
Other changes include a decision to contest the WPSA
ATV Super Tour exclusively. “Team members are
free to use the ATVA series to shake down their equipment
and get some seat time, but that’s it.”
Stated team GM Jorge Cuartas. “Our job is to
get press, and race in venues that get our sponsors
exposure, and for that; there’s no better series
than the WPSA ATV Super Tour. We’ve got to concentrate
on winning races at the highest level of this sport,
and that’s the WPSA series. As a team we’re
looking forward as opposed to looking back. We left
all the politics, negativity, and BS in 2006. 2007
is all about uplifting the sport for us.”
In addition to rosters and sponsors, the team will
once again be sharing cross-promotional duties with
punk rock bands Stretch Armstrong, & Sick Of It
All, as well as street art “Super Power”
AKANYC. In addition, the Media Allstars will continue
a year long filming campaign with H-Bomb Films, Premis
Industries, & Akraix Entertainment. The team will
once again host the “ATV Ambassador” Program,
and appear in the THQ follow up to “MX vs. ATV
Unleashed™”.
About The Media Allstars
The Media Allstars Team was formed
in 2004, since then the team has reinvented the amateur
team business model, as well as the way sponsors view
Amateur ATV Racing. More of a trackside marketing
firm than team, the MAS have thrived due to innovative
advertising and promotional plans, as well as a deep
commitment to bringing amateurs into the spotlight.
Since the team’s inception, Pro Team’s
and the press have viewed the team roster as a “who’s
who” of amateur racing, as well as a breeding
ground for future Champions. The Media Allstars home
office is based North of Atlanta, Georgia in the city
of Cumming. The riders are based in Kentucky, Texas,
Ohio, Mississippi, North Carolina, Pennsylvania, Tennessee,
South Carolina, Alabama, & Indiana.
www.media-allstars.com
5550 Bryce Valley Ct.
Cumming, GA 30040
