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GBC Motorsports Welcomes
Kory Ellis to Head ATV Sales Program
Former ATV MX Pro Kory
Ellis to run ATV Tire Sales Effort Program
Anaheim, CA (5/20/2011) - GBC
Motorsports is really ramping things up. Not only
have they been expanding their manufacturing, engineering,
and design efforts, but they have retained a who's
who of famous racers to help. Kory Ellis was recently
hired to head up the sales effort program at GBC
Motorsports. Ellis, along with Tim Farr, Wes Miller,
and Keith Little, are all contributing to GBC's
tire development and support operations.
"I've been around ATV racing my entire adult
life, and as an ex-factory rider I believe I have
some credibility," Kory said when asked why
he was chosen for the job. "At GBC they didn't
just want to hire a sales guy, they wanted a connection
to the racers. That's why GBC Motorsports Director
Randy Tsai brought in Tim, Keith and myself. GBC
is serious as well as competitive... and so am
I."
Randy Tsai is excited about the direction that
the company is going in. "When the economy
downturned, many of our competitors either bailed
out or downsized considerably," Tsai explained.
"We are in the ATV marketplace for the long-haul.
We have a great group of core racers working with
us and they really know their stuff. Couple that
talent with the experience of our engineering
and manufacturing groups, and we are going to
make great tire line even stronger."
GBC is currently working on some exciting new
programs in multiple categories. "We are
working on some really cool "top secret"
stuff in Pro MX racing, as well as expanding our
amateur support," Ellis said. "Keith
is doing a great job in race support and Tim is
coming back to us with some very targeted testing
input. Many people don’t know it, but Tim
has an engineering degree. That puts him in the
unique position where he can really analyze what
is going on in testing as rider, and then offer
up some really good input as an engineer. This
kind of information will help us continue to produce
really great leading-edge products."
Watch for lot of GBC activities this year in
all aspects of ATV racing and riding- check out
Facebook, Twitter, and YouTube to keep in the
loop on all the cool stuff coming up.
You can find more information about GBC motorsports
products by visiting www.gbcmotorsports.com
or by visiting the GBC Motorsports facebook page.
About GBC Motorsports
GBC Motorsports evolved out of Greenball Corporation
(www.greenball.com),
which has been in the specialty tire industry
for more than 30 years. ATV tires were first built
by Greenball in 1980. Then in 1995, GBC Motorsports
was formed to focus on bringing to the ATV and
Powersports market performance tires for every
riding style. GBC’s passion is to provide
the highest quality and most innovative performance
tires to the Powersports enthusiast.
www.gbcmotorsports.com
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