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ASA Hires Nicole Nicholas Gilles
as New Executive Director
Canyon Country, CA (12/4/2009)
- During the past ten years, the American Sand
Association (ASA) has relied on the dedication
of loyal volunteers to accomplish its mission
to "Unite, Inform and Mobilize" its
members. This support and management has been
the foundation by which the ASA has grown into
the professional organization that it is today.
Due to the extent of ASA" recent important
activities, and in an effort to bring the organization
to the next level, the ASA Board of Directors
voted to hire an Executive Director to continue
the ASA" scope of work in a professional
manner.
"Continuity of governmental affairs, as
well as business and membership communications
programs are critical to our success," stated
ASA President Bob Mason. "The Board of Directors
recognizes that we have reached the point where
ASA needs a dedicated Executive Director to maintain
our contacts and relationships with local, state
and federal agencies. If the ASA is going to maintain
sand sport recreation opportunities at the Imperial
Sand Dunes Recreation Area,
and other recreation venues, we must continue
to operate in a business-like manner."
The Board of Directors is pleased to announce
that Nicole Nicholas Gilles has been selected
as the ASA Executive Director, and her employment
began on December 1, 2009. Gilles is a long time
resident of the Imperial Valley and the former
Chief Executive Officer of the Brawley Chamber
of Commerce and the Brawley Economic Development
Commission. She is currently the President of
the United Desert Gateway and a dedicated duner.
Gilles" husband, Bob lived in Glamis for
22 years and helped his dad operate the family
buggy repair
business which was known as "Dirty Bob".
According to Bill Jones, ASA Chairman of the
Board, "Gilles will provide the day to day
management of many important functions that are
spelled out in a detailed job description, which
can be viewed on the ASA website. Jones also stated,
"The ASA will continue to rely on volunteers
for most of its functions which include the treasurer"
duties, newsletter preparation, and managing the
support required at many events such as the annual
Sand Sports Super Show." Gilles will also
assist in providing timely communications with
the membership and news media on matters affecting
the ASA and sand sport recreation.
The ASA is excited to have Gilles in this important
new role. Your continued support of the ASA is
greatly appreciated. To learn more about the ASA
and its involvement with the ISDRA, please visit
www.asasand.com.
About the American Sand
Association:
The American Sand Association is a non-profit
organization of approximately 32,000 members dedicated
to preserving the use of public lands for sand
sport enthusiasts’ use, improving OHV safety
and promoting responsible land use. Some local
sand sport areas include the Imperial Sand Dunes,
Oceano Dunes (Pismo Beach) and Dumont Dunes in
California, Sand Mountain in Nevada and Hotwell
Dunes in Arizona. The ASA is an all-volunteer
organization with no paid staff. We rely on the
financial support of sand sport enthusiasts and
small businesses. Most of the members are family-oriented,
have a rich family history going back for generations
enjoying the sand sport; and most have a significant
financial investment in their equipment, gear
and campers. Additional information can be found
on our web site at www.americansandassociation.org.
www.americansandassociation.org
P.O. Box 1872
Canyon Country, CA 91386
(888) 540-7263
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